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Brian Robert's avatar

This newsletter made me think about how I consume content for my X page. I’m constantly watching episodes, interviews, highlights and old clips to find things worth posting but I sometimes get lost in the scroll instead of building. The Curate → Capture → Create idea works well for me. I’m going to start building a purpose playlist for each lane… Big Brother moments, special music performances and classic sports highlights. So now I won’t just be absorbing content but actively feeding it back into posts and commentary that grow my page. It feels like a shift from being a fan of everything to actually building something meaningful out of it. Thanks for all the valuable insights today Idris and have a great weekend!

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Maria Santos's avatar

I’m a little late but want to celebrate you reaching one year with this newsletter! Today’s issue spoke to me as a mom trying to learn choreography with my daughter for our future YouTube channel. We’ve been hopping around from random routines to trending sounds but it hasn’t felt structured. After reading this I’m going to make a playlist just for beginner salsa and samba moves, take notes on what works best for us and then film a mini routine every week. It’s all about purposeful consumption like you said. Thank you Idris Elijah for a great year with The Potential Paradox and looking forward to year two!

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