
Every creative I’ve worked with eventually hits the same wall: fear of choosing wrong.
“I don’t want to lock myself into the wrong niche.”
“What if no one cares?”
“What if I lose interest?”
I get it. I used to think the same thing.
Here’s what I’ve learned: the fear never entirely disappears—but it becomes manageable when you understand two truths:
Your voice is bigger than your niche.
The real magic isn’t in the specific topic you pick—it’s in how you bring it to life. You can change formats, explore side projects, even pivot entirely later. But your voice will always travel with you.Clarity beats endless waiting.
Choosing something—even if it’s not “perfect”—gives you momentum. I once launched a project in a niche I later left behind. However, that experience gave me skills, connections, and confidence that I still use today. If I had waited for the perfect idea, I’d have nothing.
Here’s the irony: you’ll never know if an idea is “wrong” until you give it a real shot.
So don’t ask, “What if I choose wrong?” Ask, “What if I never choose at all?”
👉 What’s one niche or project you’ve been scared to commit to?
I started an X page last year during the presidential election and had some success with it. But I saw the negative energy that came from openly discussing divisive issues every day and realized earlier this year that it was best for me to pivot. Your words reminded me that my unique perspective is my voice and it travels no matter the niche. I’m now writing about topics that excite me and can impact my audience in an entertaining and thought provoking way while still remaining true to my optimistic spirit. You don’t have to wait for the perfect idea to write about. Thank you Idris for showing that we just need to start and how valuable our authentic voices are!
I’ve been journaling recently about how I’ve been scared to focus on a single painting style, afraid I’d limit myself. But reading this reminded me that my voice as a painter is what really matters. I’ve decided to finally commit to an abstract series I’ve been tinkering and I know it will help me grow even if I pivot later. Thank you for giving me a gentle push Idris Elijah, I’m starting my series today!